A Night with the New Estée Lauder Advanced Night Repair

For the relaunch of the cult Advanced Night Repair, Philip worked on the creative direction of the first ever international virtual event, a 80 min live show broadcasted on Zoom. More then 1500 top Influencers, journalists and key personalities from 49 countries were simultaneously connected. Resulting in more than 61Million impressions on social media. Each person was able to navigate across a constellation of stars, each one offering a unique immersive and interactive experience. From a Dancing class, a Dj Sets across the decades, Face Yoga etc… The Event got awarded with silver by the Grand Prix Stratégies du Luxe 2020. Philip teamed up with the agencies : Black Lemon, Enterstice and Observatory London.